“Make our brand famous” was the client brief before they spent nearly their entire annual media budget on these 30 Super Bowl seconds. Loctite was trending at #1 on twitter for a few minutes during the game. ROI.

I miss these clients.

Originally introduced in 2008, its tough to take credit for a spokesbaby 16 years in the making. Anyway, here he is playing pickleball during the Super Bowl.

Reasonably priced Mike Tuton was freelancing at Fallon when he penned most of this script. I simply helped bring it to life. It was decided later that it would launch during Super Bowl 50.

H&R Block wanted to announce their new partnership with IBM Watson. They chose Super Bowl 51 as the platform.

A collection of work for the NFL from 2019 and 2020

The Replacer steps into people’s busy lives to allow them time to play Call of Duty.

For the fourth chapter of this campaign that I did not come up with, we were asked to evolve it and bring in some social/cultural relevance.

For the 2017 and 2018 tax seasons, we convinced Jon Hamm to make his on camera commercial debut.

We made over 20 unique spots of Mr. Hamm romancing a very unsexy category.

“Help us show all the things Acrobat can do for working professionals.”

“Coffee Goes Hard” is a campaign for Pabst Hard Coffee. We partnered with a handful of visual artists to create a handful of batshit pieces. Here are some of them.

If our pets could talk they would have opinions about chewy.com

Purple wanted help launching their new “Reinventing Comfort” campaign with an anthem type thing, and they wanted a repeatable film series that could cover any RTBs. Here are those things.

To help bring awareness to National Cheddar Day and cheese in general, we decided to make a music video because cheese.

Pabst was looking for an earned media stunt-like-object with a minimal budget. We focused on July 4th as our media moment and created a one thousand, seven hundred and seventy-six pack. It went well.

A large portion of the U.S population sees non-dairy milk as a beverage for weird, subculture, crunchy granola kids. We set out to change this perception and show how Silk is for everyone.

Mexico City is neat.

Edited by Jesse Thompson at Charm School in Mpls.

We helped launch the Talenti Gelato brand until the day Unilever ate all of it, for an undisclosed sum.

Quicken Loans wanted help launching their new product ‘Rocket Mortgage’. They wanted improved brand work for Quicken Loans at the same time.

We managed to get H&R Block to fund a mockumentary about Jon Hamm’s acting process.